Blogs
Jobs-to-be-Done Framework: Understanding What Customers Really Want
15 January 2025
Learn how the Jobs-to-be-Done framework helps you understand what customers really want by focusing on the 'job' they're hiring your product to do, rather than just product features or demographics.
Value Proposition Canvas: Design Products Customers Actually Want
20 January 2025
The Value Proposition Canvas helps you design products and services that customers actually want by mapping customer needs to your value proposition. Learn how to create products that truly resonate with your target market.
Business Model Canvas: Visualize Your Entire Business on One Page
22 January 2025
The Business Model Canvas is a strategic management tool that lets you describe, design, and challenge your business model. Learn how to map out all key components of your business on a single page.
Lean Canvas: Build Your Startup Business Model in Minutes
25 January 2025
The Lean Canvas is a one-page business plan template designed for startups. Learn how to quickly validate your business idea, identify risks, and create a focused plan for building a successful startup.
SWOT Analysis: Assess Your Business Strengths, Weaknesses, Opportunities, and Threats
28 January 2025
SWOT Analysis is a strategic planning framework that helps you identify your business's internal strengths and weaknesses, as well as external opportunities and threats. Learn how to use this powerful tool to make better strategic decisions.
Design Thinking: Solve Problems Through Human-Centered Innovation
1 February 2025
Design Thinking is a human-centered approach to innovation that puts the user at the heart of the problem-solving process. Learn how to use empathy, creativity, and iteration to design solutions that truly meet user needs.
Customer Journey Map: Understand Your Customer's Complete Experience
3 February 2025
Customer Journey Mapping helps you visualize your customer's experience from first contact through long-term engagement. Learn how to identify pain points, opportunities, and moments of truth to improve customer satisfaction.
Empathy Map: Get Inside Your Customer's Mind
5 February 2025
Empathy Maps help you understand your customers on a deeper level by mapping what they think, feel, see, hear, say, and do. Learn how to build genuine empathy and create products that truly resonate.
Kano Model: Prioritize Features That Delight Customers
7 February 2025
The Kano Model helps you understand which features will satisfy customers and which will delight them. Learn how to prioritize product features based on customer satisfaction and create products that exceed expectations.
MVP (Minimum Viable Product): Build, Measure, Learn
10 February 2025
The Minimum Viable Product (MVP) is the simplest version of your product that allows you to validate your assumptions with real users. Learn how to build MVPs that test critical hypotheses and accelerate learning.
Product-Market Fit: The Key to Startup Success
12 February 2025
Product-Market Fit is the moment when your product perfectly satisfies market demand. Learn how to recognize, measure, and achieve product-market fit to build a sustainable and successful business.
Growth Hacking: Rapid Growth Through Creative Experimentation
15 February 2025
Growth Hacking combines marketing, product development, and data analysis to achieve rapid growth with minimal resources. Learn how to use creative, low-cost strategies to acquire and retain customers at scale.
OKRs (Objectives and Key Results): Align Teams and Drive Results
18 February 2025
OKRs are a goal-setting framework that helps organizations align teams, focus efforts, and achieve ambitious results. Learn how to set effective objectives and measurable key results to drive performance.
Marketing Funnel: Guide Customers from Awareness to Purchase
20 February 2025
The Marketing Funnel maps the customer journey from initial awareness to final purchase. Learn how to optimize each stage of the funnel to convert more prospects into customers and maximize your marketing ROI.
Risk Matrix: Assess and Prioritize Business Risks
22 February 2025
The Risk Matrix helps you identify, assess, and prioritize risks based on their probability and impact. Learn how to use this powerful tool to make informed decisions and protect your business from potential threats.